By Scoop Malinowski
Former Heavyweight Champion Mike Tyson visited three cannabis dispensaries in NJ on Labor Day Weekend to promote his ear-shaped cannabis edible gummies.
The co-founder and chief branding officer of Tyson 2.0, Tyson greeted and met with cannabis fans, ring observers at three NJ locations on Saturday Sept. 3 – in Deptford, Neptune and Lodi.
Tyson and Zen Leaf also hired an airplane to carry a banner at the Jersey Shore on Friday night to promote the visits by the legendary boxer.
Tyson did an interview on Fox News discussing the venture. “After seeing other cannabis companies gradually come to profit, I decided that this is what I want to do. It’s hard work, but it’s a sexy business. You are going to lose big in the beginning. As long as you don’t get discouraged, you can be successful.”
Tyson expressed pride about his unique ear shaped edibles. “They fined me $3 million for biting (Evander Holyfield’s) ear (in their historic rematch in 1997, which was 25 years ago). Eventually I was able to make that back from people wanting photos with me biting their ears. In the first few months after the incident, I was vilified, but then I started getting positive attention from people that just found it exciting and interesting. It’s a way to flip it to the positive side.”
While in the NYC area Tyson also took time to enjoy watching Serena Williams compete at the US Open and visit Water Mill in the Hamptons where he was spotted chatting at an outdoor table at Kissaki restaurant with Leonardo Di Caprio, Lukas Haas and Richie Akiva.
I’m going to soon purchase some of Mike Tyson’s edible cannabis gummies at the Lodi location and write a review about the product so stay tuned…
(Photo by Mario Costa and artwork by Bud Boccone.)